Immersive projection environment at LUME

Immersive Content Creation

Your event booked an immersive room. Now the walls need something worth staring at. Our in-house creative team builds Immersive 3D worlds, branded environments, and projection mapped visuals, made to spec and tested in the room before doors open.

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Overview

Most immersive venues hand you the keys and a spec sheet. The content is your problem: find a 3D artist, guess at the pixel map, hope it looks right on walls you have seen once. That gap is where immersive events go wrong.

LUME builds the content and runs the room. Our team creates in all software including: Premiere Pro, After Effects, Blender, Unreal Engine, TouchDesigner, Madmapper, and Resolume for any pixel canvas the work will play on. Send a brand deck or a finished campaign and we build the world around it.

What We Make

3D immersive environments.

Full worlds modeled and animated in Blender or Unreal engine, then rendered to wrap the room. The event can be set anywhere you can describe.

CPG branded immersive content.

Your product at room scale. Beverage Cans, Bottles, Apparel, and packaging rebuilt as environments, with brand color and motion running floor to ceiling.

360 immersive world building

Continuous environments designed for all four walls at once, so the world holds together no matter where guests look.

Projection mapping on 3D objects.

Visuals mapped onto physical objects, products, and set pieces, fitted to their geometry so the light lands exactly where it should.

How It Works

1. Send what you have

A brand deck, campaign assets, a mood board, or one paragraph about the event. That is enough to start.

2. We pitch the worlds

Concepting is included. You see visual directions built to your brand before anything is modeled.

3. WE BUILD

After Effects, Unreal Engine, TouchDesigner, Resolume, and our AI pipeline, whatever the concept calls for, produced by our in house creative team.

4. We test it in the room

Content is loaded, mapped, and rehearsed on the actual canvas before your event so you can see it in real life.

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FAQ

What do you need from us to start?

A brand deck, existing campaign assets, or a written description of the event. We have started from as little as a logo and a color palette.

Do you come up with the concepts?

Yes. Ideation is included. You see visual directions before anything is built.

Can you use our existing campaign or 3D assets?

Yes. Existing renders, product models, and campaign footage can be adapted, extended, and remapped for the room. New builds are not always required.

Can the content react to the event?

Yes. Real-time and reactive systems are part of the studio. Content can respond to sound, motion, and live moments as they happen.

Who owns the content?

You do. Finished branded content is owned by you or your client, cleared for commercial use.

Can you match our existing campaign look?

Yes. Send the campaign references and brand guidelines and we build the world to them.

The walls are waiting.

Tell us about the event and what the room should feel like. We respond within 24 hours, usually faster.

Send Your Brief

You have the vision, we have the space.
Leave the heavy lifting to us.

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