LUME  /  393 Broadway, NYN 40.7185°  W 74.0029°
Album Release Party Venue / NYC

Album Release Parties in NYC with Immersive Visuals and Premium Sound

A NYC album release party venue at 393 Broadway built for major artists, labels, and management. 17-speaker JBL spatial audio, custom 360° immersive environments, private entrance, on-site content delivery. Releases for Burna Boy, Fabolous, Peggy Gou, and Doja Cat.

Overview

NYC album release and listening party venue with 17-speaker spatial audio, immersive visuals, and same-day content. Trusted by Burna Boy, Fabolous, Peggy Gou.

Panel discussion at LUME Studios with immersive backdrop

Album release parties at LUME are produced as media events that happen to be celebrations. The 17-speaker JBL spatial audio system means the music plays the way it was mixed. The 360° immersive walls display album art at hero scale and music video moments looping in the background, fully branded to the album's visual identity. The discreet private entrance and back-of-house flow handle celebrity arrival without becoming the story. Multi-camera content capture means same-day delivery for the artist's social rollout, so the campaign is live before the party ends.

LUME Studios is the NYC album release party venue major artists, labels, and management trust for launches. We've produced release moments for Burna Boy, Fabolous, Peggy Gou, and Doja Cat, each one custom-staged with branded environments, premium sound, press list management, on-site capture, and same-day content delivery for the album's full media rollout. Capacity from 35 in LOFT 4 for intimate label-inner-circle dinners to 200 standing for full industry release parties on the main floor.

How It Works

What to expect

The launch moment, fully produced

An album release party is a content event disguised as a party. LUME designs release parties to be inherently capturable. The 360° walls display album art at hero scale. The music plays through 17-speaker spatial audio. Custom step-and-repeat moments produce the editorial photography. Multi-camera video capture means same-day content delivery for the artist's social rollout. By the time the party ends, the artist's team has the assets they need for the next 48 hours of campaign.

Listening sessions and playback events

Not every release needs a party. Listening sessions run smaller and earlier: 30 to 60 people, the record played front to back through the 17-speaker system, album art on the walls, and the artist talking through the tracks between plays. Labels book these for press, playlist editors, and sync teams in the weeks before a release, then come back for the party on release night. Same room, different run-of-show. Tell us which one you are planning and we will build the night around it.

Discreet logistics, industry-trusted

Major artists choose LUME because the operation is tight. Private entrance for artist arrival. Press list and security management. Back-of-house flow that keeps the talent separated from the press until the artist is ready. Post-event content delivered before guests have flown out of NYC. The release party becomes the story it was meant to be, not a story about how the operation broke.

From inner-circle dinner to full release party

Some releases run two formats in one night. An intimate label-and-management dinner in LOFT 4 for 35, followed by the full release party for 200 on the main floor. The artist greets the inner circle upstairs, then moves down to the room when the press is ready. Same venue, two formats, one night. Browse music industry event capabilities for related formats, past releases for examples, or book a walkthrough.

Doja Cat Hot Pink pop-up on the LUME Studios marquee, 393 Broadway NYC
Doja Cat Hot Pink pop-up at LUME Studios, Tribeca NYC
Don Toliver x Guess Life of a Don launch at LUME Studios, Tribeca NYC
Portion NFT event with a live DJ set at LUME Studios, Tribeca NYC
Dopamine NFT party at LUME Studios, Tribeca NYC
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02 / Inside LUME

We don't just host events.
We produce them from the ground up

360-degree projection immersive environment at LUME Studios
01 / Immersive Setting

Immersive setting

A 2,400 sq ft studio wrapped floor to ceiling in 360° projection, inside 12,400 sq ft across five floors and a basement. Custom branded environments built by our in-house team. RGB Astera spotlights with full color control. The room becomes whatever your event needs.

Bar and beverage service at a LUME Studios event
02 / Food & Beverage

Food & Beverage

Michelin-caliber kitchen built with input from Michelin-star chefs. Bring your preferred chef or one of our trusted catering partners. Full bar service available with wine, beer, spirits, and custom cocktails crafted around your event.

Live performance with production lighting and audio at LUME Studios
03 / Audio & visual

Audio Visual

17-speaker JBL spatial audio engineered for music and speech. Multi-camera capture, live streaming, professional mics, 4K displays in every room. Fast Wi-Fi and full electrical infrastructure for any production scale.

The LUME Studios Broadway marquee at 393 Broadway
04 / enhancements

Enhancements

Broadway-facing marquee for arrival messaging. In-house photo and video team with next-day content delivery. Custom 360° projection content built for your event. Step-and-repeat installations, full event signage, and on-site coordination.

03 / Spaces

Spaces Available at 393 Broadway

From the 360° Immersive Studio to the private dining loft: explore all six event spaces at 393 Broadway →

‍

Immersive Studio

The 3,400 sq ft main floor + Basement lounge with 360° immersive projection mapping. Up to 200 standing, 120 seated. Custom-branded environments wall-to-wall, theater-grade 17-speaker JBL audio, RGB Astera spotlights, fast Wi-Fi, fully reconfigurable for any event format.

Standing
200
Seated
120
Projection
360°
Audio
17× JBL
Sq Ft
3,400
Floor
STREET
Check Availability→
Immersive Studio wall projectionImmersive Studio overhead view

Loft 4

LOFT 4 is our intimate fourth floor space for up to 65 guests. Authentic SoHo cast iron loft setting with exposed brick from 1867, on-site Michelin-caliber kitchen with dining tables, and 4K display with Apple TV. Used for private dinners, executive meetings, masterclasses, press previews, and intimate brand events.

Seated
35
Standing
65
Kitchen
Michelin
Display
4K Apple TV
Sq Ft
2,000
Floor
4th
Check Availability→
Immersive Studio wall projectionImmersive Studio overhead view

Loft 2

LOFT 2 is a flexible second floor loft for groups up to 100. It comes with large wall projections, high speed Wi-Fi, and a kitchenette, with layouts that move easily between conference, classroom, and workshop setups.

Use it on its own for lunch meetings, catered presentations, and workshops, or as a breakout room, green room, or VIP space alongside a larger event downstairs.

Seated
60
Standing
100
Sq Ft
2000
Floor
2nd
Check Availability→
LOFT 2 second floor loft at LUME StudiosLOFT 2 second floor loft with immersive projection at LUME Studios
brands
Burna Boy, Fabolous, Peggy Gou, Doja Cat
04 / Past events

Past events at LUME

1,700+ events for 700+ brands since 2016. Six that fit this format:

Trusted by hosts across NYC

What clients say about LUME

4.8
★★★★★

Based on 124 Google reviews. Read all reviews

S
★★★★★

“I booked my birthday party at LUME Studios and had a great time, as did everyone who came! While everything went perfectly, the highlight was the immersive visuals, which kept the energy up throughout the night. I've also been to a few pop-ups here and they always look incredible - each one is so unique, you couldn't tell it was the same venue. Would definitely book again at LUME in the future!”

Stephanie Black on Google
Birthday party · July 2026
C
★★★★★

“I held my wedding reception here back in August 2019… the staff was absolutely incredible, and I still sing their praises to this day. We planned everything ourselves, so as you would expect, we were very stressed, but LUME… made everything so easy for us. The most important part was how KIND everyone was… Our reception was truly the highlight of our whole wedding week.”

Chelsea Parsell on Google
Wedding reception · August 2019
J
★★★★★

“I had the pleasure of attending a 7 course dinner in the intimate 4th floor loft at Lume Studios, and it was an unforgettable experience… What truly elevated the evening was the atmosphere. The setting felt exclusive yet welcoming… From start to finish, every detail was intentional, making the entire experience feel special and immersive.”

Jay Cohen on Google
Private dinner, Loft 4 · May 2026
A
★★★★★

“This place is awesome! Saw the Super Bowl in the immersive space with Bad bunny performance. It was such a fun time. So much energy in the room”

Aaron Cohen on Google
Super Bowl LX party · February 2026
L
★★★★★

“My company hosted an event here and was an amazing venue to work with. Venue is great for digital capacity and staff was extremely helpful especially Ori… The modular walls was a huge bonus.”

Lacey Flynn on Google
Company event · November 2025
R
★★★★★

“We hosted the launch of RG House at LUME Studios, and I couldn't recommend the team more highly… The space itself is unlike anything else in NYC. The immersive technology, production quality, and flexibility gave us the ability to create an experience our guests are still talking about. But what stood out even more was the people behind it… It's rare to find a venue with both world-class production and a team that cares this much.”

Rohan on Google
RG House launch · July 2026

Frequently asked questions

What size album release party works at LUME?

Up to 200 standing for a full release party with industry guests, press, and celebrity attendees. Up to 35 for an intimate album release dinner in LOFT 4.

Do you host listening parties and playback sessions?

Yes. Listening sessions usually run 30 to 60 people with the record played front to back through the 17-speaker spatial system and album art on the immersive walls. Labels book them for press, playlist editors, and sync teams ahead of a release, often returning for the release party itself.

Do you have premium sound for music playback?

Yes. 17-speaker JBL spatial audio system engineered for music. Your album sounds the way it was mixed, audible from every corner of the room.

Can the venue be branded for the album?

Yes. The 360° projection walls become an immersive album environment: album art at scale across the walls, music video moments looping in the background, custom motion graphics matched to the album's visual identity.

Can we coordinate press, photo, and media coverage?

Yes. Press list management, on-site photographer, multi-camera video capture, and same-day content delivery for press use and the artist's social rollout.

Have you hosted album release parties before?

Yes. Productions for major artists including Burna Boy, Fabolous, Peggy Gou, and others. We know the format inside-out, from media day setup to celebrity arrival logistics to post-event content delivery. See past releases for examples.

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