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Agency: Superheroes
Producer: Lume Studios
Creative Direction: Hyeona Kim
LUME Studios produced a live streamed product launch for Lenovo x AMD, unveiling the YOGA Slim laptop to a live audience. The brief was ambitious: film a live production with a live audience, then edit and publish the content to YouTube within 48 hours. LUME designed the set, created custom animations for visual cues, and built a TV wall that worked in tandem with the immersive projection system. Influencers including Hannah Stocking hosted the event, with performer Kurt Hugo Schneider entertaining the crowd.
Tell us the goal, the guest count, and where it needs to happen. We reply within one business day with the right venue or production path.