.png)
Metro Boomin brought his Heroes and Villains album to life at LUME Studios, 393 Broadway, with an exclusive merch pop up that turned the space into a fully immersive extension of the album's world. LUME's 360 degree projection system and environmental design created a visual environment that matched the dark, cinematic energy of the record, giving fans a one-of-a-kind experience in the heart of Tribeca.









LUME Studios is a brand activation agency and event production company at 393 Broadway, New York.
Photo + video
LUME covers events with photo and video from one team: same-day selects for social, a full edited gallery after, and recap films cut for where they will be posted. At 393 Broadway or at your venue.
Tell us the goal, the guest count, and where it needs to happen. We reply within one business day with the right venue or production path.