
To mark New York Fashion Week, TRESemmé partnered with LUME Studios to host a refined beauty experience designed for media, stylists, and influencers. The venue was styled with branded lighting, dynamic projections, and thoughtfully arranged lounge areas, setting the stage for live hair demos, product showcases, and content creation throughout the day.












LUME Studios is a brand activation agency and event production company at 393 Broadway, New York.
Photo + video
LUME covers events with photo and video from one team: same-day selects for social, a full edited gallery after, and recap films cut for where they will be posted. At 393 Broadway or at your venue.
Tell us the goal, the guest count, and where it needs to happen. We reply within one business day with the right venue or production path.