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Don Toliver and Guess Originals chose LUME Studios to celebrate the launch of their Life Of A Don capsule collection. LUME's in-house creative team developed custom visual treatments and environmental design that transformed 393 Broadway into a living extension of the collection's aesthetic. Guests explored the space, checked out the collection, and experienced LUME's 360 degree projection system at its full creative potential. The event stands as one of the most memorable music-meets-fashion activations in recent NYC history.
LUME Studios is a brand activation agency and event production company at 393 Broadway, New York.
Photo + video
LUME covers events with photo and video from one team: same-day selects for social, a full edited gallery after, and recap films cut for where they will be posted. At 393 Broadway or at your venue.
Tell us the goal, the guest count, and where it needs to happen. We reply within one business day with the right venue or production path.
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